Hello, friend. I’m Philip Dubina. I am based in Maine.

I design & create disruptive, visionary digital experiences on a global scale.

I am currently the VP of Customer Experience and Design at Shoptrue, which provides shoppers in the fashion and beauty space with their own one-stop personal shop, where every item presented is based on their individual and unique taste, designers, size & fit preferences.

I’ve spent my entire career working with the world’s best brands and retailers, from Nike and H&M to Macy’s, Neiman Marcus, Lululemon, J.Crew, Kate Spade, Carhartt, Dick’s Sporting Goods and many more.

I’m passionate about collaboration & elevating talent, breaking down barriers and leading cross-functional transformation both internally and in market by driving a culture of transparency across different teams and facilitating effective communication and teamwork.

When I’m not at work, you’ll most often find my wife and I trying to instill peace & calm into our 4 kiddos. Otherwise, I’m probably doing farm stuff, fixing things, writing music, taking pictures or making furniture.

Let’s work together.

Expertise

Adobe CC

Figma

Miro

Sketch

UserTesting

Userbrain

Invision

Zeplin

G Suite/MS Office

HTML & CSS

Midjourney

Dall-E

Firefly

ChatGPT

Metabase

Heap

Tableau

Net Promoter Scores

ADA & WCAG Compliance

Hubspot

Wordpress

Shopify

Salesforce

Bluecore

Iterable

ClickUp

TeamGantt

Trello

Jira

Fogbugz

Strengths

Communication & Transparency

Attention to Detail

Customer Focus

Conceptualization & Innovation

Research & Testing

Design Sprint Planning & Execution

Collaboration

SaaS

Product Spec & Requirement Writing

Agile/MoSCoW Methodology

SEO

Roadmapping

Facilitative Leadership

GTM Strategy & Execution

SMB to Enterprise

Product Management

Creative Thinking

Player & Coach

Mentoring & Team Building

Planning & Organization

Startup Experience

Cross-Functional & Multi-disciplined